The more traffic you get to your website; doesn’t mean the more sales you’re going to generate. You’re going after the wrong keywords, the wrong traffic right now. Even if they’re in your industry and you think you’re targeting the right ones, I bet, they’re the wrong ones. Hey everyone, today I’m going to share with you a simple hack to find the right keywords to rank number one on Google.
Question for you, have you noticed that even if your traffic goes up, your revenue is staying flat, or you’re not getting any sales altogether? If you’re noticing that, leave a comment with yes. If you’re not, leave a comment with no.
The reason I say this is, I myself, went through that same issue. I got my sites up to hundreds and thousands of visitors but wasn’t getting more sales. And I learned that the hard way how to fix it. So, let’s go over the simple hack to getting you the right keywords to rank on Google for.
Step one, go to Ubersuggest. When you go to Ubersuggest, you’ll notice, that you can type in keywords and do keyword research. But, you can also put in a URL and get data on all the traffic that anyone in the space is getting. What keywords your competition is ranking for, how much cost per click are they paying for these keywords. So, put in a competitor URL. The ones that you know are making money. If you don’t know, do searches in your space for other competitors and you’ll see which ones are spending money on ads and are bigger than you, and have a lot of employees.
Step two, on that page you’re going to see a traffic overview of your competitors. How many visitors you’re getting from that region, whether it’s United States, or Australia, or India. And you’re going to see their top pages, click on top pages.
Step three, under top pages, you’re going to see all the top performing pages that are driving most of their traffic. Just because a page is driving their traffic, doesn’t mean it’s driving their sales. Look at all their most popular pages, and click view all, under the estimated visits column. That’ll show you the keywords that are driving the traffic. Look for the keywords that are driving traffic, have a high cost per click, ideally, in the dollar plus range. So anything that’s over a dollar, has volume, is their most popular pages, right? Ubersuggest is sorting it by popularity. And then you want to look at SEO difficulty. The lower the number, ideally under 50, the better off you are. This will tell you the keywords you should be going after. The keywords that have the most traffic, that have the highest cost per click, and the least difficulty, are the ones that you can get results from the fastest, and tend to convert into paying customers. If someone’s willing to spend a lot of money on a keyword and it drives volume, you know that keyword is driving them revenue as well.
Next, what I want you to do, is take that keyword, and Google for it. Look up all the pages that rank in the top 10. Click on their site, look at that content that’s ranking. Read it, understand it.
Then I want you to write a more thorough version. More detailed. Poke holes in their content, analyze it, answer everything that they’re not. It’s not just all about length, it’s about being thorough and so good that everyone’s like, oh my God, this is the best thing out there since sliced bread. They want to share it, talk about it, link to it. That’s the type of content you want to create.
Last but not least, just because you created the content, doesn’t mean that you’re going to get the rankings and the traffic. So, you need to follow the steps so that way you can go in a full circle, and you can get the rankings. Anytime you link out to someone, hit them up. Ask them to share your content. You can be like,
I love your content, so much so I linked out to your site.
You can check it out here: [Insert Link]
If you like my content, feel free and share it on your favorite social network.
By doing that, you’re going to get more traction, and as you get all this traction, you will start getting better rankings. This will start generating sales ’cause you’re getting the right kind of traffic. And if you want to see who links to your competition, check out the various backlinks tools on web. You can put in a competitor URL or anyone’s URL. You can see everyone who links to them and you can hit up each of those sites and ask them to link to your article.
If you follow those tactics, you’re going to rank for the right keywords, generate the right kind of traffic, and generate more sales. If you need help with your essay on your online marketing, you can always email me. If you enjoyed this blog, please like, comment or share it